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19 posts tagged apple

The Sketchbook of Susan Kare, the Artist Who Gave Computing a Human Face


The genius of Steve Jobs, Jef Raskin, and the rest of the Mac team was recognizing a huge untapped market for home computing among artists, musicians, writers, and other creative weirdos who might never have cared enough to master the arcane complexities of a command-line UI or blow a fortune on hulking digital workstations.
The challenge of designing a personal computer that “the rest of us” would not only buy, but fall crazy in love with, however, required input from the kind of people who might some day be convinced to try using a Mac. Fittingly, one of the team’s most auspicious early hires was a young artist herself: Susan Kare.

The Sketchbook of Susan Kare, the Artist Who Gave Computing a Human Face

The genius of Steve Jobs, Jef Raskin, and the rest of the Mac team was recognizing a huge untapped market for home computing among artists, musicians, writers, and other creative weirdos who might never have cared enough to master the arcane complexities of a command-line UI or blow a fortune on hulking digital workstations.

The challenge of designing a personal computer that “the rest of us” would not only buy, but fall crazy in love with, however, required input from the kind of people who might some day be convinced to try using a Mac. Fittingly, one of the team’s most auspicious early hires was a young artist herself: Susan Kare.

Apple’s iPad 2 Smart Cover Promo Video
Love it. The talent at Apple never cease to think up ingeniously elegant reinventions of even the most mundane accessories. Apparently their goal is to fill every minuscule crevice of their products with charm and beauty.

Apple’s iPad 2 Smart Cover Promo Video

Love it. The talent at Apple never cease to think up ingeniously elegant reinventions of even the most mundane accessories. Apparently their goal is to fill every minuscule crevice of their products with charm and beauty.

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